Persona is relevant in all cases where achieving objectives requires optimizing the quality of relationships.”
The study of the Persona method proves to be particularly useful in the following areas:
- Collective Intelligence in general. Persona is an excellent tool to understand the variety of temperaments and find the ways in which they can be made complementary.
- Human Resources management – HRM and HRD
- A mapping of human resources in the company;
- An excellent tool to shift from diversity to complementarity;
- Technical skills are not enough; recognizing talent at an early stage in a person’s career is necessary;
- A foundation for the development of fundamental leadership skills;
- A reliable identification of relay-leaders.
- Management: Personalizing your managerial approach, growing your skills, motivating your colleagues, etc.
- Leadership: Understanding others better to be more influential.
- Sales: A better approach to “difficult” clients and a better understanding of clients themselves.
- Recruitment: Hiring the right person based on what is required to carry out the position, the company’s values, etc.
- Teamwork: To support complementarity between everyone, realize potential, increase the “return on collaboration,” etc.
- Negotiation, conflict management, etc.
Ultimately, Persona is relevant in all cases where achieving objectives requires optimizing the quality of relationships.
Key elements of Persona
Origins
Commedia dell’arte + NLP + Transactional Analysis + Systemic approach
Pedagogy
Fun and deep
How to start a workshop
No questionnaire, but the facilitator focus on creating a relationship of trust with the participants. Thanks to this relationship, the first elements of the analysis appear.
Number of different personalities
7
Qualifiers
: No qualifiers, but only the names of the characters in the Commedia dell’arte: Zani, Tartaglia, Pulcinella, Pantalone, Il Capitano, Arlecchino, Il Dottore.
Judgment
NO. There is no good or bad mask. There is only the dark and light side of each personality.
Role-plays
YES. We learn by experimenting with each mask.
Degree of personalization and analysis of the characteristics
The degree of personalization is TOTAL. Each personality is composed of different parts: a dominant mask, and resource masks.
Who makes the analysis, and how?
Participants provide their analyses themselves, orally, with the group and the coach (either at the end of the workshop, or by telephone or during a 360° feedback).
Level of resistance to the analysis
LOW, because it is the participants who make their own personality analysis, helped by the facilitator.
Evolution?
YES, all the time. After a workshop, all participants choose the evolution that would suit them.
Level of implementation
Immediate and high.